Adwords
Google Adwords , is the real giant internet advertising network of Google , if i say that Google is at present the real and only dominant player globally over the internet for advertising then i wont be over saying it.
Although Yahoo and MSN too have there own PPC (Pay Per Click ) networks similar to Adwords , but they are relatively new and are not giving any real competition to Adwords at moment
The Adwords system is so fast that you can reach millions of costomers for your website or product with in 5 minutes and start selling.
Recently there has been major change in the way the Google ads are ranked and shown , and charged in Adwords system with the introduction of Quality score of Keywords , so if you are of of Adwords users who faced recent hike in CPC etc , you might like to read on
Adwords Quality score ranking system
With Recent updation of Quality scores for keywords and considering lot of other factors like landing page quality , ad text relevance , CTR there has been so much un ease ness in the Adwords users.
To make sure that you always pay less and within your ROI limits we have to refresh our Adwords accounts , the system is no longer same and way the ads and CPC is decided has changed a lot
Here are few factors which we should keep in mind while making new Ad
